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The Ultimate 2023 SEO Checklist

Every year, new SEO trends emerge that every website owner should be aware of. Sometimes it's just a new twist on an old SEO tactic, and other times it's something completely new that could give your website an advantage over your competitors.

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Can I Stop Doing SEO Now That I Have Good Rankings?

Assume your company has invested in SEO marketing by hiring a professional SEO (search engine optimization) agency and delegating certain strategies to employees. When you first start providing these services, your goal is to rank at the top of search engine results pages (SERPs) for the products or services that you provide.

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Local SEO Mistakes to Avoid

The concept of SEO marketing can be intimidating for many small and medium-sized businesses, as owners are overwhelmed by it (search engine optimization). However, because many of these businesses primarily serve their local communities, they can narrow their scope and concentrate their SEO efforts on attracting local customers. While focusing on local customers and ranking well in local search results can alleviate some of the stress, effective local SEO still necessitates some SEO expertise.

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How to Rank Higher on Google Maps

Your Google Maps listing is an important marketing tool for your company. It can help you get found by new customers, distinguish yourself from competitors, and generate more businessā€”all for free. However, these advantages are only available if your listing has high visibility. Just because your business is listed in a specific location does not mean Google will automatically rank it for searches in that location.

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How Can You Avoid Ranking Drops When Launching a New Website?

Consider this: you work for months to redesign your organization's website and proudly launch it to the world. Each page contains new content, graphics galore, and expert resources to delight your users. However, in the months following the launch of your new website, you notice that your Google rankings have dropped.

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Why Should You include FAQs on Your Website?

FAQs, or frequently asked questions, are a great way to improve your customer's experience with your website. It enables you to respond to the most frequently asked questions about your product or service. At the same time, there are numerous other advantages to including FAQs on your website.

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